Carolina Luxury Market

Charlotte luxury real estate combines the best of all worlds; urban amenities against stunning backdrops, world-class arts and dining nestled amongst tree-lined streets, modern updates with historic charm. Your luxury home offers the market something extraordinary, and we know how to tell its story.

The Johnson Group Partners Approach to Charlotte Luxury Homes

We recognize that your most prized memories and possessions dwell within your home. You’ve protected your investment. Now it’s our turn. Our concierge approach to the sale of your luxury home ensures we work on your behalf from beginning to end. Johnson Group Partners Realtors sell homes faster than any other local brokerage, creating a seamless sale experience and earning you top dollar.

Concierge Sales for your Exceptional Home

Our striking design and agile marketing bring the most discriminating buyers to your door and position your home to sell quickly and for the highest equity possible. Johnson Group Partners reaches your luxury home’s ideal buyer through our design and tech-forward approach, as well as our custom suite of collateral and digital tools.

Your Luxury Real Estate Suite of Services Includes:

Research-based pricing informed by the science of market data and the art of your home’s unique features 

Comprehensive marketing strategy, customized to your home and selling circumstances

Insightful leverage of social media channels to promote your property to the right buyers and their agents

Timely and responsive communications throughout the transaction 

Frequent correspondence regarding online property impressions and showing feedback

Professional showing service that works around your schedule

Keen negotiation for both price and terms to maximize your return

Expertly Planned Luxury Marketing Tailored by Your Broker 

Expansive 8-panel property flyers to showcase your home

High definition photography, video, 3D imagery and drone footage

Elegant, brushed metal Johnson Group Partners luxury yard sign

Data-driven social media campaign with the power of the largest social media following among local brokerages

Listing syndication to,,, and hundreds of other property websites through our ListHub syndication partnership

Comprehensive web page featuring a description of your neighborhood, pinpointed area market data and your home’s unique details

Direct communication with thousands of North Carolina and South Carolina area brokers

Broker open houses to raise the profile of your listing

Expert staging consultation